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Removing barriers between brand and patient

CHALLENGE

O’ Sullivan Hospital needed to spread its brand regionally but had trouble communicating with the locals. O’ Sullivan Hospital was worried about staying HIPAA compliant when running marketing campaigns.

OUR SOLUTION?

O’ Sullivan Hospital needed to drive patient engagement online while staying HIPAA compliant. Based on our experience and research of laws, we stuck to parameters that kept marketing campaigns within necessary guidelines. Through social media, print advertising, and pay-per-click, we were able to push O’ Sullivan Hospital’s brand and increase its number of patients.

PROJECT SCOPE

  • Pay-per-click advertising
  • Social media management
  • Content creation
  • Print advertising
  • Logo design